HouseSimple Appoints The&Partnership London
The&Partnership London has been appointed as the agency of record for HouseSimple, the award-winning online estate agents, following conversations with multiple agencies.
The&Partnership will create a from-scratch relaunch for the HouseSimple brand, which launched ten years ago, lining up a new brand identity, design, logo and livery for the brand as well as an above-the-line campaign spanning TV, out-of-home, digital and social later in the spring.
Gary Simmons, Joint Managing Director at The&Partnership London, said: “We look forward to working with HouseSimple to help them showcase their fantastic online offering as the brand goes from strength to strength in 2018. “We will be working with the HouseSimple team to create a dynamic and exciting through-the-line campaign, driving brand awareness and making the brand synonymous with simplicity for consumers in all areas of the housing market.”
Sam Mitchell, CEO of HouseSimple, said: “The&Partnership impressed us with their incredible track record making brands famous as digital leaders. We look forward to working with them to fully revamp the HouseSimple brand, growing our share of voice, and helping us maximise our potential in 2018 and beyond.”
HouseSimple has been voted Estate Agent of the Year thanks to its easy-to-use, 24/7 online account management offering, which can save customers thousands in fees. The brand, which helps customers advertise across 500 of the UK’s most popular property sites, also offers free valuation visits, professional photography and floorplans at the click of a button – with dedicated agents and property experts supporting customers at every stage of the process.