
David Adamson on ‘leaving the walled garden: lessons from a luxury brand that embraced the supermarket shelves’
David Adamson, Strategy Director at The&Partnership London, this month’s Admap looks at how brands can grow via premiumisation.
We've had an exciting end to January, being shortlisted for four of Campaign Magazine UK's 2020 Awards.
David Adamson, Strategy Director at The&Partnership London, this month’s Admap looks at how brands can grow via premiumisation.
The&Partnership Canada picked up a Bronze Entertainment Lion for Music at Cannes. The winning song, “No More”, features Canadian hip-hop artist SonReal, and is part of the #EndBullying platform we’ve helped develop…
The&Partnership were named Brand Communication B2C winners at The Marketing Society Awards 2019, for our Toyota AYGO ‘Go Your Own Way’ campaign.
Our Chairman and CEO, Johnny Hornby, spoke with Alex Lawson in the London Evening Standard to explain why we think our Marketing Newsrooms are the future of advertising.
Our Founder Johnny Hornby explains why Lexus’ triumphant ‘Hoverboard’ video persuaded Toyota to revolutionise its agency arrangements in Europe.
In this article, Oliver Feldwick debates whether something created by human craft is innately more powerful, more emotional and more creative than Artificial Intelligence.
We recently took out some ads in the business pages of national newspapers, because we believe in the power of advertising.
The&Partnership has just ranked 15th on the Sunday Times International Track 200, a ranking of Britain’s mid-market private companies with the fastest-growing overseas sales.
More agencies are collaborating in bespoke units to service clients in-house. The&Partnership’s Toyota win proves the rising popularity of this approach.